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PDRN and butter-yellow nails also made Fresha’s 10 top list.
January 19, 2026
By: Lianna Albrizio
Associate Editor
For 2026, beauty consumers are as ingredient savvy as they are edgy in style. This year, beauty enthusiasts are incorporating sophisticated rituals into their beauty routines like Korean lash lifts, azelaic acid, collagen face masks and PDRN, according to a new report from beauty and wellness booking platform Fresha. After conducting an analysis of average monthly UK Google search volume alongside year-on-year change for hundreds of beauty-related keywords, analysts found the treatments, i...
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